Glossary

Live Chat

Live chat is a communication channel that allows visitors to chat with your customer service in real-time, directly on your website. It is the fastest channel for customer service and increases conversion.

Live chat is a communication tool that you place on your website, allowing visitors to start a conversation with your team instantly. Unlike email, where customers wait hours or days, live chat offers real-time communication with response times of seconds.

Live chat is valuable for two reasons: it increases your conversion and it lowers your service costs. Visitors who are hesitant about a purchase get an immediate answer, which makes them convert more often. At the same time, an agent can handle multiple chat conversations simultaneously, which is more efficient than phone support.

A good live chat system offers more than just a chat window: it shows who the visitor is, which pages they have viewed, and makes it possible to proactively start a conversation when a visitor stays on a particular page for a long time. Combined with an AI chatbot, you can be available 24/7.

The Bugalou live chat widget can be placed on your website with a few lines of code. Conversations come into the same inbox as your other channels. The widget is fully customizable to match your brand and works seamlessly with the AI chatbot for automatic answers outside business hours.

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