Watermelon is an AI chatbot platform. Bugalou is a complete helpdesk. Get a multichannel team inbox, WhatsApp, email, Instagram, Messenger, live chat, CSAT surveys, transactional emails, bulk actions and telephony — plus an AI chatbot in Pro. No per-conversation charges.
From €49/month· 14-day free trial · No credit card required
Trusted by companies like
“With so many orders from different channels, our customer responses were chaotic. Bugalou brought everything together and our team can now reply immediately. Our customers are much happier too!”
Koos Boender
Owner, Boender Outdoor
“Baboluv is growing fast and we couldn't keep up with support questions. Bugalou's AI chatbot now handles 60% automatically. This freed our team to focus on adding real customer value.”
Lisa Mertens
Baboluv
“Previously our employees had to log into countless different platforms. With Bugalou everything is bundled in one central inbox. Our employees only need to log in once. That ensures more peace, more overview and a much more efficient way of working.”
Dennis
Getdrezzed
“Baboluv is growing fast and we couldn't keep up with support questions. Bugalou's AI chatbot now handles 60% automatically. This freed our team to focus on adding real customer value.”
Lisa Mertens
Head of Customer Experience, Baboluv
Bugalou starts from €49/month for 500 conversations; the AI chatbot and CSAT are part of Pro from €109/month. Watermelon’s Starter plan costs €99/month for just 250 conversations and 1 user.
Watermelon is an AI chatbot platform. Bugalou is a full helpdesk: multichannel team inbox, CSAT surveys, transactional emails, bulk actions and telephony — all in one.
Watermelon plans include only 1 user. Bugalou is designed for teams from day one — with shared inboxes, assignment rules and collaboration features included.
All your customer data is stored on servers in Frankfurt. Fully GDPR-compliant, data processing agreement included.
AI chatbot, automatic translation, smart routing and a Rule Library — included in Pro without expensive add-ons or per-conversation charges.
Cancel monthly. Export all your data whenever you want. We earn our keep by being good, not by locking you in.
Starting price per month
Setup time
More conversations than Watermelon Starter
Hidden costs
Watermelon focuses on AI chatbots with conversation-based pricing. Their Free plan covers 50 conversations, the Starter plan costs €99/month for 250 conversations and 1 user, Advanced is €199/month for 500 conversations, and Business is €399/month for 1,000 conversations. Extra conversations cost €25 per 250. Each plan includes only 1 user.
Watermelon does not include a helpdesk inbox, CSAT surveys, transactional emails, bulk actions or telephony — features that are essential for a growing support team.
At Bugalou, you get a complete helpdeskfrom €49/month — and with Pro (€109/month) the AI chatbot, multichannel team inbox, CSAT surveys, transactional emails and bulk actions, with extra users available. No hidden costs, no expensive add-ons, no per-conversation surcharges.
Watermelon gives you an AI chatbot. Bugalou gives you a complete helpdesk — every customer conversation across every channel, managed by your whole team from a single inbox.
Reach your customers on the channel they use every day. Send order confirmations, answer product questions and convert abandoned carts into orders — directly via WhatsApp.
Manage all your support emails from the same inbox as your other channels. Something Watermelon doesn’t offer — at Bugalou it’s included with shared mailboxes and transactional emails.
An honest, transparent comparison
| Feature | Bugalou | Watermelon |
|---|---|---|
| WhatsApp Business | ||
| Email inbox | ||
| Instagram DM | ||
| Facebook Messenger | ||
| Live chat widget | ||
| AI chatbot | Pro | |
| Multichannel team inbox | ||
| CSAT surveys | ||
| Transactional emails | ||
| Bulk actions | ||
| Telephony | ||
| Automatic translation | ||
| Outbound webhooks | Enterprise | |
| EU data hosting (GDPR) | ||
| Multiple users | ||
| Starting price (per month) | €49 | €99 |

Watermelon is built around AI chatbots — and they do that well. But when a customer needs human help, or your team needs to manage email, track satisfaction or handle bulk operations, Watermelon stops short. Their plans include only 1 user and no helpdesk inbox.
Bugalou Pro includes an AI chatbot — answering FAQs 24/7 in your customer's language. When a question becomes too complex, the AI seamlessly hands over to a team member, including the full conversation history. And beyond AI, you get a complete helpdesk: team inbox, CSAT surveys, transactional emails, workflow automation and more.
Most teams are fully operational within a day.
Create your account and connect WhatsApp, email, Instagram, Messenger and live chat. In less than 10 minutes.
Invite your team, set up routing and configure your AI chatbot. We help with contact migration for free.
Once everything is running, switch off Watermelon. No overlap, no double costs. Our team is ready via WhatsApp or email.
Everything about switching from Watermelon to Bugalou
Stop switching between email, WhatsApp, chat and social media. Your team works from one unified inbox where every message automatically reaches the right agent.
Unified inbox: All channels — email, WhatsApp, chat, social — in one place
Smart assignment: Tickets are auto-assigned based on skills and availability
Internal notes: Share context with your team without the customer seeing it
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Track response times, CSAT scores and ticket volumes per agent. Identify bottlenecks and optimize your support continuously with data.
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Add team members, automate routing and use AI suggestions. Your team inbox scales with your business without needing to hire more people.
Unlimited scalability
Add unlimited agents and channels as you grow
89% efficiency
Automatic routing saves hours per week
24/7 coverage
Combine teamwork with AI for continuous availability
Before
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Now
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