Plan your posts next to your customer conversationsInstagram, Facebook and TikTok
Create, schedule and publish posts from the same app you use to help customers. With AI captions, the best time to post and stats per post. Comments under your posts land right in your inbox.
New collection is in 🌿
Behind the scenes
Tip of the week
Everything to keep your socials going
Not another separate social tool, but a planner that works with your inbox and your team.
Content calendar
See all scheduled and published posts in one calendar. Drag a post to another day to move it, or reuse a good post with one click.
Instagram, Facebook and TikTok
Publish photos, carousels, Reels, Stories and TikTok videos to several accounts at once, with its own caption and preview per network.
AI captions, also from your products
Get a caption written from your idea or a product from your webshop, in your tone and language. Choose the length and whether emojis are allowed.
Hashtags and first comment
Save hashtag sets, see which hashtags brought you the most reach and put your hashtags in the first comment. Tag other Facebook Pages too.
Best time to post
Bugalou looks at when your followers are active and when your posts perform best, and suggests the best moment.
Social analytics
Followers, reach, views, likes, comments, saves and shares, per post and per account, with your top posts of the period.
Competitor analysis
Compare your Instagram with up to five competitors: followers, growth, posts per week, engagement and their best posts.
Comments in your inbox
Comments and DMs on your posts land in your Bugalou inbox. Reply, hide or like them, with AI help if you like.
Team approval
Let colleagues prepare posts and approve them before they go live. Nothing goes online without you seeing it.
tom_vdInstagram · comment on your posttom_vd commented on your post
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✨ AI suggestion
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UseEvery comment on your posts, right in your inbox
Someone asks under your Instagram or Facebook post whether a product is in stock, or how long delivery takes? That question lands in your Bugalou inbox, next to WhatsApp and email. With the post attached, so you see right away what it's about.
- Reply, hide or like from Bugalou
- The AI suggests a reply based on your knowledge base
- Comments don't count towards your conversation limit
- Included in every paid plan, no add-on needed
Why plan in Bugalou?
Post and reply in one place
Comments and DMs on your posts land in the same inbox as WhatsApp and email. Reply right away, with AI help if you like.
Comments don't count
Comments under your posts don't count as conversations. Reply without limit, without using up your conversation limit.
Fewer tools, lower costs
No separate subscription to a scheduling tool. For €24 a month it's in the app your team already uses.
Official integrations
Bugalou uses the official Meta and TikTok APIs. You connect your accounts securely and can disconnect them any time.
Per month, with any plan
Networks: Instagram, Facebook, TikTok
Inbox for comments and DMs
Days free trial
How to get started
Your first post scheduled within minutes
Tick the add-on
Choose your plan and tick the social media planner at checkout, or turn it on under Billing.
Connect your accounts
Connect your Instagram, Facebook Page and TikTok account through the official Meta and TikTok login.
Plan your first post
Upload your photo or video, let AI suggest a caption and pick the best moment.
For every business that runs its own socials
How businesses use the social media planner
Webshops
Show new products, plan promotions ahead and answer questions like "is this still in stock?" right from your inbox.
- AI caption from your products
- Promotions and collections planned ahead
- Questions under posts as customer questions in your inbox
Local businesses
Restaurants, salons, shops and makers: set everything up once a week, then just get on with your work.
- One fixed moment a week
- Posting at the best time
- Comments and DMs in one place
Teams and marketers
Colleagues or an intern create posts, you approve them. Everyone works in the same calendar.
- Approval before publishing
- Follow competitors on Instagram
- Stats per post and per account
Bugalou next to other ways of scheduling
What you get compared to the networks' own tools and separate scheduling tools
| Comparison | Meta Business Suite and TikTok Studio | Separate scheduling tool | Bugalou |
|---|---|---|---|
| Instagram, Facebook and TikTok in one place | |||
| Content calendar and approval | Limited | ||
| AI captions from your products | |||
| Comments and DMs in your support inbox | |||
| Competitor analysis on Instagram | Depends on tool | ||
| WhatsApp, email and live chat in the same app | |||
| Cost | Free | Separate subscription | €24 per month |
Frequently asked questions
Everything about the social media planner.
What does the social media planner cost?
Can I try it for free?
Which networks can I post to?
Do comments under my posts count towards my conversation limit?
Can I follow my competitors?
Can I still edit or delete published posts?
Can I use it with Starter?
Done switching between tools?
Plan your posts and answer your customers from one app. Try it free for 14 days.
