FlexiblePay only for the conversations you actually haveEN →

Pay only for conversations that happen

📋 Enjoy a free 14-day trial period

🔵 Payment method required, but no charges for 14 days.

How many contacts do you speak with each month?

Why monthly active contacts?

📊 Pay only for conversations that actually happen. No hidden costs.

📈 Scale your usage up or down based on your actual needs.

💰 Save money in quiet months, scale up during peak periods.

Starter
Perfect for small businesses
49

/month

✓ Great wins for small teams

✓ Manage conversations

✓ Across all channels

Start Free Trial
Most Popular
Pro
For growing teams with AI
109

/month

✓ 3,000 AI messages/month

✓ All automations

✓ Advanced analytics

✓ Priority support

Try 14 days free
Enterprise
For large teams
Custom

Tailored solutions

✓ Unlimited users

✓ Multiple workspaces

✓ Higher API limits

✓ Dedicated support

Get in touch

Compare all features

Choose the perfect plan with all the features you need

Features
Starter
€49/month
Pro
€109/month
Enterprise
Custom
📊

Usage

Users11Unlimited
Monthly Active Contacts1.000 - 2.5001.000 - 10.000Unlimited
Additional Users€12/user€12/userIncluded
💬

Channels

WhatsApp Business
Instagram Direct
Facebook Messenger
Email (Gmail, Outlook & IMAP)
Chatbot Widget
Message History30 daysUnlimitedUnlimited

AI & Automation

AI Agent (WhatsApp)
AI Website Chatbot
Helpcenter (Knowledge Base)
AI Messages per Month-3.000 - 30.000Unlimited
AI Training & Knowledge Base
AI Prompt Customization
AI Response Suggestions
Workflows & Automations
Auto-reply & Quick Responses
🔌

Integrations

Website Chat Widget
Shopify
WooCommerce
Zapier Webhooks
Custom Integrations
📈

Reports & Analytics

Real-time Dashboard
Basic Reports
Advanced Analytics
🔒

Platform & Security

Two-Factor Authentication (2FA)
Data Export
API Access
Single Sign-On (SSO)
🎧

Support & Success

Email Support
Priority Support
24/7 Dedicated Support
Included
Not included

Frequently Asked Questions

What happens with overage?

Above your limit you pay €1 per 1,000 extra AI messages.

Can I upgrade?

Yes, upgrade your plan at any time. You'll pay pro-rata.

Can I pause my plan?

Yes, you can cancel your subscription at any time.

Are prices including VAT?

No, our prices are excluding VAT. The correct VAT rate will be applied during checkout.

What are WhatsApp message costs?

WhatsApp message costs are billed directly by Meta based on your sent messages. This is separate from your Bugalou subscription. View Meta's pricing

What's included

  • ✓ WhatsApp Business Account management
  • ✓ Message automation
  • ✓ Contact database
  • ✓ Webhook integrations
  • ✓ Growth+ includes AI chatbot
  • ✓ 20% discount on yearly subscription
  • ✓ 14-day free trial
Pricing - Transparent Plans for Every Business | Bugalou