Glossary

Checkout

The checkout is the payment process in an online store where the customer completes their order: filling in address details, choosing a payment method, and confirming the order.

The checkout is the last and most critical step in the customer journey of an online store. Here the customer fills in shipping details, chooses a payment method, and completes the order. A poor checkout experience is the number one reason for abandoned carts.

Common checkout problems that lead to customer questions: unclear shipping costs, missing payment options, payment error messages, and questions about delivery times. These questions often come in via WhatsApp, email, or live chat.

With Bugalou, you answer checkout-related questions directly from one inbox, and with automatic replies or an AI chatbot, you can answer the most frequently asked questions before a customer drops off.

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All channels in one inbox, AI chatbot included, CSAT measurements, and smart automations. No credit card required.

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