For webshops, customer service is directly tied to revenue: a fast reply to 'where is my order' prevents a bad review, and clear return policies build trust for the next purchase. This category covers everything specific to e-commerce — automatically answering order status and tracking questions through integrations with Shopify and WooCommerce, proactively communicating backorders, handling returns, and turning customer service into a competitive advantage instead of a cost center.

• Automatically answer order status and tracking questions
• Proactively communicate backorders
• Integrations with Shopify, WooCommerce, Picqer and MyParcel
• Handle returns without manual lookup

Backorders are one of the biggest sources of frustration in online shopping — not because a product is out of stock, but because the customer hears nothing about it until they ask. Bugalou automatically detects backorders from your inventory data and lets the AI proactively explain when a product will be back, instead of a vague "we'll be in touch" promise. That small difference — honest, specific communication versus silence — is exactly where customer satisfaction in e-commerce is won or lost.