Click-to-WhatsApp Ads

Click-to-WhatsApp ads are Facebook and Instagram ads with a "Send Message" button. When a user clicks, a WhatsApp conversation with your business opens directly — no detour through a contact form or landing page.

This ad format often converts better than traditional click-to-website ads, because the barrier to asking a question is low. For product questions, bookings, or quote requests, direct chat is often more effective than a form.

Conversations that start from a click-to-WhatsApp ad land in Bugalou's shared inbox alongside your other channels, including any ad context, so your team immediately knows where the customer came from.