Send automated transactional emails triggered by customer actions. Order confirmations, shipping updates, review requests and abandoned cart reminders — all on autopilot.
New order received
Hi {{1}}, Your order *{{2}}* is on the way. Track & Trace:...
Wait 24 hours
Send review request
"vip-customer" if amount > €50
Choose from proven templates and customize them to match your brand
Instantly confirm every order with product details, total amount and estimated delivery time.
Keep customers informed with real-time shipping notifications and tracking links.
Automatically request reviews after delivery. Increase your ratings and build social proof.

No coding required. Build beautiful, responsive email templates in minutes with our intuitive drag-and-drop editor. Simply drag elements like text blocks, images, buttons and product cards onto your canvas.
Pre-built content blocks — headers, footers, product grids, CTAs and more
Fully responsive — looks perfect on desktop, tablet and mobile
Brand customization — upload your logo, set your brand colors and fonts
Dynamic variables — auto-fill customer name, order info and product details
From trigger to automatic email in minutes.
Select which customer action should trigger the email — an order, shipment, abandoned cart or incoming email.
Use our templates or build your own email. Add dynamic fields like customer name, order details and product info.
Turn on your campaign and let it run automatically. Track open rates, clicks and conversions in real-time.
Transactional emails have 4× higher open rates than marketing emails because they’re expected and relevant.
Win back up to 15% of abandoned carts with well-timed reminder emails.
Timely follow-ups after purchase create trust and increase repeat orders.
No more manual emails. Set up once and let the automations handle everything.
Higher open rates
Carts recovered
Setup per template
Automatic sending
Connect your webshop and start sending transactional emails in minutes
WooCommerce
ShopifySee how businesses use transactional emails to boost customer engagement
Order confirmations, shipping updates, invoice emails and review requests — all automated with your brand styling.
Welcome emails, password resets, billing notifications and feature announcements that keep users engaged.
Appointment confirmations, invoice reminders, service updates and feedback requests — professional and on-brand.
Everything you need to know about transactional emails
Start free today and send your first transactional email within minutes. No credit card required.

Transactional emails have 4× higher open rates than marketing emails. Bugalou ensures order confirmations, shipping notifications and follow-ups are automatically sent at the perfect moment.
Delivery rate: 99.2% of all transactional emails reach the inbox
Open rate: 68% average open rate on transactional emails
Automation: 100% automatic — no more manual sending
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Track delivery rates, open rates and click-through performance of all your transactional emails. Optimize your templates and timing with data-driven insights.
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Set up your transactional emails once and let them run automatically. From order confirmation to review request — every step of the customer journey is covered.
97% reliable
Automatic emails are always sent, without exceptions
Dynamic content
Personalize every email with customer and order data
Multi-trigger
Connect multiple triggers to different email templates
Before
45%
Now
68%