AI Email Categorization & Smart Routing
Automatically categorize incoming emails with AI — assign priority, suggest teams, generate summaries, and add tags. Powered by GPT-4o-mini, Pro plan feature.
What Is AI Email Categorization?
AI Email Categorization automatically analyzes incoming emails and classifies them — assigning a category, priority level, team suggestion, summary, and auto-tags. This AI-powered feature runs inside the Automations system using the "AI Categorize & Assign" action.
How to Set It Up
- Go to Automations → Builder
- Select "Email Received" as the trigger
- Add the "AI Categorize & Assign" action
- Save and activate
Or use the pre-built "AI Email Categorization" template from Automations → Templates → Email. Learn more about building automations.
What the AI Returns
For each incoming email, the AI produces:
1. Category (8 options)
| Category | When It's Used |
|---|---|
| Sales | Pricing questions, purchase interest, quotes |
| Support | Technical help, product questions, how-to |
| Billing | Invoicing, payment issues, subscription changes |
| General | Doesn't fit other categories |
| Spam | Unsolicited, irrelevant, promotional |
| Urgent | Time-sensitive, requires immediate action |
| Complaint | Customer dissatisfaction, escalations |
| Information | Updates, notifications, FYI emails |
2. Priority Level
- Low — non-urgent, informational
- Normal — standard requests
- High — important issues, unhappy customers
- Urgent — time-critical, system down, legal matters
3. Team Suggestion
The AI looks at your organization's teams and suggests which team should handle the email. It matches based on:
- Email content and category
- Team names and their implied responsibilities
- Available team list from your organization settings
4. Summary
A brief summary (max 100 characters) of what the email is about — perfect for quick scanning.
5. Auto-Tags
Up to 3 relevant tags automatically suggested for the conversation (e.g., "refund", "order-issue", "technical-support").
6. Confidence Score
A 0-1 confidence score indicating how sure the AI is about the classification. Higher scores mean more reliable categorization.
Knowledge Base Integration
The AI uses your helpcenter articles as additional context for smarter categorization. If an email matches a topic covered in your knowledge base, the classification is more accurate.
Technical Details
- Model: GPT-4o-mini with low temperature (0.3) for consistent results
- Plan: Pro plan required — see pricing (checks
aiChatbotfeature flag) - Usage: Does NOT count against your monthly AI message limit (automated/internal)
- Response: Enforced JSON format for reliable parsing
Combining with Other Actions
Use AI categorization as part of a larger automation workflow:
- Trigger: Email Received
- Action 1: AI Categorize & Assign → sets category, priority, team
- Action 2: Check Condition → if category is "urgent"
- Action 3: Send WhatsApp notification to the support manager